Data-Driven Digital Executive | Audience Acquisition & Traffic Driving Strategy | Digital Marketing Expert
• A versatile digital marketing leader with a rich perspective on engaging audiences, driving traffic and building successful teams across multiple industries, including publishing, health & wellness and financial services.
• Experience with B2B and B2C businesses of various sizes, leveraging all spectrums of the digital marketing mix.
• Significant experience in pioneering breakthrough innovation, developing strategic plans and providing complex project leadership.
Audience Growth Strategies
Cross-channel Marketing
Innovation
Email/Social Media/Content Marketing
Consumer Insights, Segmentation and Analysis
Project Management
Team Leadership
Creative Strategy and Development
Data-Driven Insights
Branding & Business Strategy
Integrated Marketing Campaigns
Content Marketing
Cross-Functional Team Management
Digital/Social/Web Messaging
P&L Ownership
New Product Launches
Team Development/Mentorship