The role of Business Development has given me the opportunity to work on several Lead Generation campaigns as well as manage them. Typically running B2B campaigns to position certain solutions/services in defined markets as well as tap some of the untouched markets. Through this gained experience I have now established myself as Freelancer, where I have helped several clients define and run their B2B lead generation campaigns. For any Business trying to start or run an effective lead generation activity it all starts with defining a market for their product/services before they actually start running the campaign. Running a lead generation campaign is all together a different ball game. Here what is most important is emphasizing the "VALUE" aspect. Because from what I see, to generate a sale you have to first create interest. I have effectively used my skills to help my clients connect with possible prospects for their Business. My key specialties being: - Generating a specific prospects lead list. - LinkedIn Lead Generation (expertise using tools - SalesNavigator, leadIQ, getprospect.io) - verified email lists (using tools like Rapportive, mailtester, hunter.io, google) - B2B lead generation - cold emailing campaign - Key personal research based on job title - Forum/summit based research and lead generation - New Technology