Challenges to consider
- Leading the marketing team
- Driving positioning, segmentation & messaging
- Owning product pricing, go-to-market, and launch
- Optimizing and improving clients’ online presence
- Building the marketing & sales automation infrastructure
- Creating prospect onboarding and nurture programs
- Creating customer retention and loyalty campaigns
- Branding, PR, and trademarks
- Content marketing & thought leadership
- Paid search and organic search marketing
- Hiring and onboarding new team members
- Preparation of marketing material for the next round of funding
Why work with me?
- You want to explore more demand generation channels
- Most "bang" for your buck
- Someone who knows best practices
- A fresh perspective
- Cut costs, like expensive benefits
- Increase profit, and keep costs low
- Complete insight and industry knowledge
- The right skills for the job
- A short-term or ad-hoc project
- Limited resources
Digital marketing strategists are typically there to support in the short-to-mid term, companies don’t have to incur the cost of searching for and training an in-house talent, including the added price of medical insurance, benefits, and signing bonuses. With a strategist, organizations can get started building their marketing function instantly–it just makes sense. They’ve done it before –it’s not their first rodeo. They’ve gone through the ups and downs that come with a specific stage of growth for a company.