Tracking ecommerce data can get tricky and bugs regularly happen. That’s why you need to make sure your set-up is well-implemented.
It all starts with Google Tag Manager. I link it to your web shop, may it be on Shopify, WooCommerce, Magento/Adobe Commerce or BigCommerce.
Then, I make GTM send your ecommerce data to Google Analytics 4, Google Ads or even Facebook. Those can be:
purchases
add to cart
view cart
add shipping info
add payment info
etc.
Hi! I’m Fanny and specialize in ecommerce analytics. I’ve been using Google Analytics, Tag Manager and Looker Studio since 2016.
Need help tracking your ecommerce data on Google Analytics?
Let’s talk.
Have a lovely day,