Location based services are offered through portable, handheld and smart IP enabled devices such as mobile phones, tablets by taking into account the geographic location of the device. Tickto offers comprehensive query based and push-based location services. A query based service is the output the user receives on entering a query such as ‘Which is the nearest hotel?’ based on his/her geographic location. Push based services allow pushing relevant and personalized messages/offers to a user based on his/her location. Some of the common LBS applications provided by Tickto include: • Asset and Inventory tracking • Indoor and outdoor navigation • Fleet management • Personalized in-store marketing