BANK OF THE PHILIPPINE ISLANDS • Assists Segment Officers / Program Managers in: a) Liaising with product/segment teams in developing and implementing acquisition, retention and product hits programs/initiatives. b) Coordination with agencies and other service providers related to development of customer communication materials, events/caravans organization/coordination, deployment/distribution/installation of customer/sales channels communication/marketing materials; c) Development of internal communication materials; organization/coordination of program/business briefing/review meetings with product/channel/support teams. d) Processing/distribution of campaign/prospect lists extracted using Leads Generation and Marketing Analytics (LGMA) • Prepares monthly segment MIS reports, A&P budget tracking, progress tracking on customer acquisition and retention programs. • Processes requisition/payments to suppliers/service providers. Monitors Operating budget of the unit; liaises with accounting and other units in accounting-related and other administrative matters. • Spearheads competitor tracking through various media and provide inputs/insights to Segment Officers/Program Managers during periodic business reviews.