- Stop Wasting Time and Money on Digital Marketing and Advertising That Doesn't Work.
- Stop Guessing What Offers Will Work In Your Market & Start Knowing.
- Let The Market Tell You What To Sell & How to Position Your Offer.
- Understand Why People In Different Segments Of Your Target Market (Really) Buy.
- Increase Your Sales By Making The Right Offers To The Right Segments Of Your Market.
- Feel The Assurance That Comes With Advertising An Offer Your Market Already Told You They Want.
I will design a customer segmentation survey that will identify the customer segments that exist in your market, what you should offer to each segment to get them to purchase, and the language you can use that will appeal to each segment.
I will then work with you to get set the survey up as an appealing interactive online quiz that can be sent to your customer base.
For the majority of businesses in the majority of markets online, there is an extreme advantage to be gained over competitors by those brands willing to take the time and put in the effort to do the research to identify exactly what segments exist in their market and what exactly those segments want to buy. Thus identifying what you should offer to each segment that will appeal to them the most.
The competition just won't (or can't) do it. They probably don't have the sophistication with marketing to know how to do it, frankly. While it's not a major endeavour to execute when you know what you're doing (by working with me it will be extremely low effort on your part), it is a major lift in terms of impact.
So competitors (9+ of the businesses online that I review) will continue to waste their entire advertising budgets advertising offers that don't appeal to the customer segments that exist in your market. Or they'll waste their money advertising no offer at all, and just their brand.
Meanwhile, you and I can tailor variations of your marketing funnels that specifically target the various segments of your audience with relevant offers that facilitate an ideal customer journey that increases your conversion rates, maximizes average order values and maximizes the average lifetime value of your customers.
If you'd like to me develop and deploy an interactive online quiz that will survey your customers and give you demographic and psychographic insights you can use to identify:
- The segments that exist in your market
- & What You Can Offer Each Of Those Segments That They Will Purchase (The Value Each Segment Seeks)
- So you can increase your conversion rates and thus your sales by marketing and advertising offers that are highly appealing to your target market... Instead of ones based on your assumptions... that aren't.
Get in touch with me.
Regards,
Jordan Cadrin