Results-oriented and highly motivated digital marketer skilled in managing paid ad campaigns, social media marketing, email newsletters, analytics tracking and Wordpress website design.
I am a digital marketing professional with more than 8 years of experience working at startups, established companies and more recently as a freelancer helping entrepreneurs and nonprofit organizations grow their businesses through customized strategies.
Throughout my career, my responsibilities have been focused on reaching business objectives by generating insights from competitor keyword research, implementing lead generation strategies, promoting customer retention through incentives and optimizing the performance of paid ad campaigns for search engines and social networks.
My expertise is in the areas of:
Paid Advertising
Launching, tracking, reporting and optimizing the performance of paid search (Google Ads) and social media marketing (Facebook Ads) campaigns using analytics tools.
Social Media
Tracking, curating and sharing relevant content and increasing engagement through discussion across social networks using HootSuite, Buffer, Feedly, Tweetdeck, Buzzsumo and Social Mention among others.
Website Design
Building websites with Wordpress, optimizing the content for SEO and tracking project deliverables with Asana, Trello and Harvest.
Email Newsletters
Designing, launching and tracking the performance of mobile-friendly email marketing campaigns using Mailchimp and Revue.
I am results-driven, outgoing, passionate about digital marketing and eager to work with people and companies who value the importance of customer excellence, sustainability and making a positive impact in the world.
Curious about my personal interests? Well, I am a big fan of ergonomics which is why I use a standing desk and inversion table. I also love to cook, garden and travel, even if it is just locally near my hometown of Montreal, Quebec (Canada).
Work Terms
I am available for work from Monday to Friday 9am to 5pm (EST) , as well as other days or times depending on the complexity and time-based requirements of a project.
Time is of the essence which is why every project I accept must either make use of the Workroom tools on Guru, or other task and asset management tools such as Asana, Trello, Evernote and Slack. I am flexible in this regard and prefer to utilize the tools that suit both the project and my customers' needs.
I accept payment through Guru.com via SafePay for new customers which offers protection for all-parties involves. Existing customers with recurring jobs can also request standard invoicing based on an hourly rate, pre-determined milestones and/or miscellaneous tasks.