Global Brand Marketing Director | Chief Marketing Officer with a track record of success in driving global brand growth and digital transformation.
► Established the first integrated brand team and developed the company's first brand identity and brand pyramid to embrace heritage and modernity via storytelling at Russell & Bromley.
► Launched innovative multi-channel marketing campaigns, including global Vogue collaboration and influencer partnerships, driving double-digit sales increases in key markets at La Perla and launching an iconic advertising campaign recognised as one of the best seasonal campaigns of Spring 2021 by Harper's Bazaar.
► Grew EMEA e-commerce business by 54% and drove CRM initiatives that delivered 38% new customer growth at Tory Burch while expanding ecommerce to the Middle East.
►Alumni of Harvard Business School (AMP 202 2022)
►MBA from DePaul University in Chicago
►BS in Marketing from Illinois State University
►Completed Harvard Business School’s executive education on Leading Global Businesses
►Originally from Chicago, Jennifer is an American/Italian dual citizen and lives between London and Italy.
Work Terms
Availability within reasonable working hours. UK based with flexibility for global meetings.