Bringing creativity to life through culturally resonant storytelling.
I’m Manolo Vargas, a Creative Director, Storyteller, and Copywriter with over 20 years of experience in both the U.S.and Latin American markets. My journey began in Latin America, but my career has allowed me to live and work on both sides of the border, giving me a unique perspective and making me fully bilingual and multicultural.
I specialize in advertising, brand strategy, and transcreation, with a strong focus on the U.S. Hispanic market. Over the years, I’ve worked with major brands such as Spectrum, Comcast, Ford, Honda, and Burger King, crafting compelling campaigns across TV, radio, digital, and print. One of my proudest achievements was leading the development of Comcast's social media presence, growing it from zero to millions of followers. I have also earned multiple awards, including Cannes Lions, Effies, and Reggies, for my work in both creative execution and strategic thinking.
What sets me apart is my ability to create culturally resonant messages that connect deeply with audiences. Whether I’m working on a national advertising campaign or a smaller, targeted project, I aim to ensure that each message feels authentic and relevant to its audience. My approach to storytelling is grounded in my belief that every brand has a unique story to tell, and my role is to bring that story to life in a way that resonates emotionally.
Beyond work, I’m passionate about art, travel, and spending quality time with my family. I believe in living a creative life, and I bring that mindset into everything I do, both personally and professionally. I look forward to using my skills and experiences to bring your next big idea to life.
Work Terms
-Availability: I am available for both short-term and long-term projects, and I can adjust my working hours based on the client’s time zone needs.
Communication: I’m open to using the communication channels that best suit the client and the project. My goal is to maintain regular updates and ensure clarity throughout the process, using the platform or tools that facilitate smooth collaboration.
-Payment: I prefer to work with Guru's SafePay payment system to ensure security and transparency for both parties. Payments can be made on a milestone basis, upon project completion, or as agreed upon before the project begins.
-Revisions: I offer a reasonable number of revisions to ensure the final product meets expectations. Revisions beyond the agreed-upon limit may incur additional charges.
-Deadlines: I am committed to delivering high-quality work on time. Timelines and deadlines will be discussed and agreed upon at the start of each project.