Over +5 years in Digital Marketing, I manage Marketing Cloud solutions for clients from various industries and segments in the USA and Canada, both B2C and B2B. I set up multi-channel journeys, write and run SQL queries, and plan and execute IP warm-up strategies to increase email reputation.
I have an MBA in Project Management from Ibmec and I am currently pursuing another MBA in Marketing from USP/Esalq. I also have certifications in Oracle Platform Specialist 2020 and Salesforce Marketing Cloud Email Specialist. I have more than five years of experience in CRM, Digital Marketing, Customer Services, Project Management, and BI, using tools such as Salesforce Marketing Cloud, Oracle Marketing Cloud Responsys, IBM Unica Campaign, Selligent, Pardot, Google Ads, Google Analytics, Google Search Console, Power BI, Tableau, and SQL and HTML Coding Languages.