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Skills

  • Brand Management
  • Call Center Management
  • Communications Management
  • Customer Service Management
  • Director
  • Leadership
  • Management
  • Marketing
  • Marketing Budget Management
  • Marketing Management
  • Retail Sales Management
  • Sales Management

Services

  • Sales, Marketing, and CRM strategy

    $70/hr Starting at $2K Ongoing

    Dedicated Resource

    Over the last twnety-five years, I have managed roles at the operations and leadership levels, across the customer-facing functions of Sales, Marketing, and CRM. what I bring to the table are skills that...

    Brand ManagementCall Center ManagementCommunications ManagementCustomer Service ManagementDirector

About

Customer-focused business leader, Impact marketer, Revenue builder, and Entrepreneur

I am a result-driven, solution-oriented business professional with over 25 years of experience in the functional areas of Sales, Marketing, CRM, Training at an operational and leadership level: part of the leadership team and as a Business Head (P&L responsibility).

This experience has equipped me with:

- Deep knowledge and experience of building, launching, and growing brands and their go-to-market strategy
- Knowledge and exposure to sales planning, operations, and team management
- Ability to create systems, processes for smooth day to day operations and long-term stability
- Customer-centricity and responsiveness, in my approach to business/functional challenges
- An objective approach-metrics based working, with the intent of guiding and measuring functional and team performance constructively
- Ability to build teams and channelizing efforts to build a high-performance culture
- Skills to lead and work in CFT teams to deliver organizational impact

The above has been made possible with my diverse experience across organizations such as Coca-Cola, Hindustan Unilever, Tata Teleservices, Abbott, Goodyear, and Mahindra Lifespaces (Real estate). Organizations at different stages of their lifecycle, representing a wide range of business sizes ("0", Start-up to Rs 2500 cr), disparate cultures, and multiple product/service categories in the consumer space.

I believe in "there being no shortcuts for sustained success" and resultantly a strong focus on team capability building, processes, innovation, and objective metrics.

In my last assignment as CCO (Chief Customer Officer) at Mahindra Lifespace Developers, I played a key role in creating the customer experience strategy that straddled Marketing, Digital, CRM, PR, and Sales and Pre-sales. I also chaired and led the Diversity Council, helping lay down the diversity roadmap and strategy for the sector.

Work Terms

To be agreed

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